About the Baker

As a Latina raised in a family that deeply valued education, the path to success was always defined by a college degree. Becoming a business owner was never something I imagined for myself. I wanted to make my family proud, so I pursued a bachelor’s degree in psychology. I truly cherished my undergraduate experience and wouldn’t trade it for anything. But it wasn’t until I entered a master’s program in school counseling that I realized the dream I was chasing wasn’t truly mine.

I eventually made the difficult decision to leave the program—and a few months later, this buisiness was born. It was the middle of a global pandemic, and I had no idea what I was doing. I was scared, uncertain, and completely outside of my comfort zone. But for the first time, I was following the desires of my own heart—and that made all the difference.

I finally gave myself permission to dream on my own terms. I embraced the gifts God gave me—one of which has always been baking. It’s something that comes naturally to me, a true source of joy that feeds my soul. Baking blends my passion for desserts with my love of making others happy through food. What began as a hobby—baking for fun and gifting cakes to friends and family—soon blossomed into something more. I owe so much of that to my mami, who was the first to recognize my talent and encourage me. She bought me my first mixer and remains my biggest supporter to this day.

Starting a business for the first time has been anything but easy. With no one to guide me, I’ve had to battle imposter syndrome, self-doubt, and the uncertainty of not knowing exactly where I wanted my business to go. There have been many moments when I questioned my worth, when I felt like I wasn't good enough. But I refuse to quit. Every day, I learn more about who I am and what I’m capable of.

This business is just the beginning of my journey. More than anything, I want to share a message of hope and possibility: if this little Latina from the projects in the Bronx can chase her wildest dreams, then so can you.